The Enlightened Capitalists

by Mike Hunter

Today’s business leaders are increasingly pressured by citizens, consumers and government officials to address urgent social and environmental issues. Although some corporate executives remain deaf to such calls, over the last two centuries, a handful of business leaders in America and Britain have attempted to create business organizations that were both profitable and socially responsible.… [More]

The Right It

by Mike Hunter

The Law of Market Failure: Most new products will fail in the market, even if competently executed. Using his experience at Google, his remarkable success as an entrepreneur and consultant, and insights from his lectures at Stanford University and Google, Alberto Savoia offers an unparalleled approach to beating the beast that is market failure. Millions… [More]

Merger in Sight?

by Richard Lieberman and Jeff Gardner

In November 2017, the United States Department of Justice filed an antitrust lawsuit to block AT&T’s $85-billion purchase of Time Warner. The lawsuit was eye-opening and sent significant ripples across legal and business landscapes. In particular, the suit showed an inclination of the federal government to block a large merger between two companies that were not direct… [More]

Re-Entrepreneuring

by Mike Hunter

It has long been assumed that, in the development of any organization, the time for entrepreneurial activity is right at the beginning. Once an organization is established, qualities that were virtues in the organization’s start-up and early stages can become vices, and the entrepreneurial founders must cede control to professional managers who can nurture the… [More]

Intentional Success

by Mike Hunter

The book addresses the typical struggles aspiring business owners encounter when starting, managing, growing and maintaining a successful venture. Brad and Cathy Taylor provide a clear guide through the perilous journey that destroys more than 65 percent of all new businesses. The Taylors share tools, practical applications, potent anecdotes and real-life examples of intentional success,… [More]

Ninja Future

by Mike Hunter

Ninja Future is an essential read for businesses and individuals striving to remain competitive in a rapidly evolving world. Gary Shapiro, president and CEO of the Consumer Technology Association, casts his eye toward the future, charting how the innovative technologies of today will transform not only the way business is done but society itself. During… [More]

For Best Results in Business, Think Like a Designer

by Michelle Eichner

Most business leaders don’t need to be professional designers to effectively think like one. Thinking like a designer, otherwise known as design thinking, is a process that should be leveraged by all business professionals due to its effectiveness for big-picture planning. Design thinking is a ubiquitous process that allows companies to put themselves in a… [More]

Optimizing Digital Strategy

by Mike Hunter

Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and explains how leaders can get the most out of their digital strategies. The book challenges leaders to step back from the… [More]

Ninja Future

by Mike Hunter

In Ninja Future, Gary Shapiro explains the evolving technological landscape, breakthroughs underway now and those we can only envision. New innovations such as self-driving vehicles, blockchain, 5G, the Internet of Things, and countless others will forever change the economy as we know it. Shapiro uses case studies to identify companies and countries addressing today’s challenges… [More]

From Customer Service Mishap to Opportunity

by Shaun Belding 

A couple of months ago, Frontier Airlines provided us with a brilliant case study on the importance of customer experience. It’s a great example of how one simple customer service failure can have serious consequences in the form of a social media maelstrom.  It began when poor weather conditions caused Flight 1756 from Des Moines… [More]